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Revenue Lab
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THE REVENUE LAB REVIEW

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7.5

NYTNow App:  Stories at the Speed of Life

NYTNow shows The Times is innovating ways to bring top news to busy mobile customers, keep subscribers and provide future revenue opportunities.

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7.5

Times Premier:  The Ultimate Insider Experience

Times Premier has big Revenue potential, fortifies The Times brand propostion, strengthens database. Premium & diverse sponsorship opps.

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7.2

Fast FT: Market-Moving news & views, 24 hrs a day

Built for speed, FastFT delivers for subscribers.  Will FT integrates like-minded brands.  No-tease paywall is missed opportunity.

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7.67

Mental Floss -- Random, interesting Facts & Quizzes

MentalFloss - a big engaging product of lists, quizzes, and factoids.  Not a news brand, but good examples of how to drive engagement with information.

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7.8

Style Map: Design, Editorial & Ads living in harmony

Solid product idea that can live on many platforms.  Ads are well integrated to clean navigation.  Strong product by Style.com with good potential.

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